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Hello. I'm Hiro Shibata, a Design Consultant focused on UX and service design.

View my work

I have a background in Graphic design and now Iā€™m currently working at Insitum an innovation consulting firm. I have worked on design strategy and innovation projects for clients such as BBVA, Facebook, Microsoft, Uber, among others.


fender project
Type of project: UX / UI

Re-designing and improving the guitar shopping experience.

Type of project: Branding

Defining the brand purpose of a water marbling company.

switch off project
Switch Off
Type of project: UX / UI

Improving the experience of a green startup landing page.

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